Where are you on your marketing and branding journey?

Wherever you are on you marketing journey, I've been there. And if you haven't started yet, hit a roadblock, or are just not happy with your current marketing activities, chances are, my experience, skill-sets and creativity can help.

​Building brands and helping organizations achieve their marketing objectives is what I love to do and have been doing for well over 20 years.  With a solid understanding that every business is different, and that cookie cutter marketing plans can sometimes do more harm than good, my approach is simple. I get to know you. I get to know and understand your business. And with experience-based foundations in go-to-market planning, graphic design, digital & conventional advertising, web, social media and all things printed,  I work to take the mystery out of marketing.

THAT TAKE THE MYSTERY OUT OF MARKETING

SCOTTARCHIBALD

BRANd & DESIGN


This is where the look, feel, tone and visual identity of your brand lives.

A strong visual identity, good narratives and consistent messaging are all important elements for building credibility and brand recognition.

Branding and design includes your logo, website, landing pages, visual content, written content, company narratives, messaging and more.

EXECUTION & IMPLEMENTATION


Execution and implementation is the process that brings action to your marketing strategy and brand. Proper execution brings your objectives, goals and tactics to life.

Tradeshows, conferences, advertising, social media, blogs, print collateral, and promotional materials are but a few examples of how organizations and businesses execute and implement their marketing strategies.

​CREATIVE BRANDING​SOLUTIONS

​​BRAND AND MARKETING SPECIALIST

STRATEGy
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A marketing strategy is what helps you identify your customers and get them interested in your product or service.

As a long-term plan, a marketing strategy works to create a competitive advantage by defining go-to-market objectives, brand positioning and offerings.

A good strategy builds off core value propositions and other key elements all toward developing consistent messaging.